Get more out of your CRM by using a Power Dialer

A power dialer is one piece of software that will instantly increase the productivity of your current CRM. CRMs (customer relationship management) track all of the processes associated with sales and store all the data about your clients. A power dialer enhances the outbound calling functions of the CRM.

A power dialer can be integrated into all major brands of CRM. The power dialer and CRM work together like this: The CRM stores a list of contacts and their relevant information. That contact list is then uploaded into the power dialer. The power dialer then calls through each contact on that list automatically one at a time. These calls are then patched through to one of your sales agents.

The power dialer provides several benefits. Leads and contacts can be called on average of four times faster when using a power dialer as compared to manually dialing, which cuts down the amount of wasted time between calls. Because of this three to four times as many calls can be placed in a typical work day. Both of these benefits allow your sales agents to spend more of their time selling. Not only does this increase the number of sales closed it also boosts employee moral – sales agents want to be selling, not dialing!

These are not the only benefits a power dialer can give you when integrated with a CRM. It automatically makes the CRM a more powerful tool for your business, which also makes the CRM a more valuable investment. With both of these software solutions, it becomes easy to measure results with real time metrics and clear analytics.

Power dialers that have been designed to be added to a CRM can be installed in minutes. Training to use power dialers is minimal. There is no additional, costly hardware to purchase when acquiring a power dialer. Instead a power dialer uses your existing phone lines.
Other telephony tools built into a CRM work perfectly with a power dialer. Automated voice messaging is a perfect example. Voice messaging works by having your sales agents record messages to be left for clients which are then stored within the CRM. Normally these messages can be left while the sales agent stays on the line with a voice mail system. With a power dialer, that recorded voice message is left without the sales agent having to stay on the line. The sales agent can move onto a new call, saving even more time and giving him the chance to make even more sales.